https://www.youtube.com/watch?feature=player_embedded&v=GJjafJouvt4
Sunday, March 8, 2015
Wednesday, March 4, 2015
Ethic Scenarios
Agenda:
- Practice Quiz
- Scenarios
- What is the issue?
- Why is it an issue?
- What is the answer solution that would make ethical sense?
- Missing grade reports
Homework:
- Study for tomorrow
- Ads due Friday
Ethics Intro (Mon)
Agenda:
- Hand in drafts of ads
- Begin ethics powerpoint
- What do ethics mean to us?
- How to avoid plagiarism handout
Homework:
- Continue working on ad for Friday
- Study for Thursday
Friday, February 27, 2015
Review + Ad Day 2
Agenda:
Homework:
- Lou Gehrig reading and analysis review
- Ad feedback and journal
- Look over feedback and make edits
- Focus on the 10 attributes of your product (you may need to add some depending on what you submitted)
- Label each attribute according to whether it could work as ethos, pathos, or logos. You may need to expand on the components in order to make it work.
- If you don't have all three of the pillars covered, you may need to add even more attributes.
- Draft! Focus on what should be visual or textual.
Homework:
- Finished draft for Monday. This can be a pencil sketch, but it should include ethos, pathos, and logos.
Ad Work
Agenda:
- Review homework
- Ad Assignment
- Work on worksheet for first two parts
Homework:
- Finish Worksheet
Wednesday, February 25, 2015
Analyzing Ethos, Pathos, and Logos in Advertising
Agenda:
- Review homework
- EPL stations
- Round 1: Identification
- Round 2: Analysis of effectiveness
- Ticket out:
- In a paragraph:
- Identify the ad you believe to be most effective
- Explain why in reference to ethos, pathos, and logos
- Refer to details (textual, visual, etc.) in the ad to support your opinion
Tuesday, February 24, 2015
Ethos, Pathos, and Logos Intro
Agenda:
- Reading on EPL
- EPL basic worksheet
- Ad viewing EPL Chart
- https://www.youtube.com/watch?v=ERRlDEoHG9Y
- https://www.youtube.com/watch?v=0xQ-HyzAgRk
- https://www.youtube.com/watch?v=WYS5NtRXlZQ
- https://www.youtube.com/watch?v=uiZS-MiIpac
- https://www.youtube.com/watch?v=wLXRt-qRBfU
- https://www.youtube.com/watch?v=89mNO32PD-U
- https://www.youtube.com/watch?v=AHffiDYUMy0
- https://www.youtube.com/watch?v=6ZBGnkrIrlM
Homework:
- Finish worksheet in which you use EPL to convince your parent/guardian to allow you to borrow the family car.
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