Improv

Agenda:
-What is Improv?
-Whose Line Clips
-Writing our own scenarios
-Acting them out +suggestions

Homework:
-Be aware that grades close next Friday

Final Brainstorming Steps

Agenda:
-Action Plan for Progress Reports
-Brainstorming: Media and Internet Prompts
-Topic Exploration: Mind Mapping and Topic Analysis to narrow down your topic into something manageable
-Refining your topic

• General Purpose
• Specific Purpose & testing your specific purpose
• Thesis

Homework:

-You will be expected to do the steps from Topic Exploration through Creating a Thesis on a topic you plan to explore for Monday

Audience Quiz

Agenda:
-Study
-Quiz
-Workshop: Finish up strategies to find a topic

Homework:
-Complete the strategies that you do not finish in class

Finding a Topic Area

Agenda:
-Brainstorming
-Interest Charts
-Information about upcoming quiz

Homework:
Study for Wednesday's Quiz
-4 components of ethos
-demographics + why each aspect is important to know
-audience dynamics + how to write appropriate survey questions

Maslow's Hierarchy in Advertising

Agenda:
-Review of yesterday's class
-Video Analysis

• http://www.youtube.com/watch?v=1K8DKH7tCRU
• http://www.youtube.com/watch?v=AgHxzLIkf-o
• http://www.youtube.com/watch?v=fmFvRH1Uz7o
• http://www.youtube.com/watch?v=ORmxCXmiIy4
• http://www.youtube.com/watch?v=00M7CojclWM
• http://www.youtube.com/watch?v=jlQnuB9dc48
• http://www.youtube.com/watch?v=qIUcNLTsyYo
• To whom would these videos appeal?
• Which level of the hierarchy does each ad feed into?

Homework:

-None unless you did not complete your scenario

-You should start studying for Wednesday's quiz

Audience Dynamics

Agenda:
-Notes on Audience Dynamics
-Gathering Audience Dynamics

• Survey Guidelines
• Sample Survey Question Analysis
• Survey Creation

-Notes on Motivation

• Maslow's Hierarchy of Needs
• Translating these into aspects of speeches

Homework:
-Scenarios are due Tomorrow

Demographics of an Unknown Audience

Agenda:
-Hand in Homework
-Review of audience demographics
-Audience Demographics Assignment (due Fri, workshop time today and Wednesday)

Homework:
-Steps 2 & 3 of the assignment if you have not gotten this far already

PS Scenarios

1. You have been asked to speak to a Community Club at a high school in Mesquite, TX about immigration.  Stance: You are explaining why it is important to welcome newcomers to the country.
2. You are giving a speech to a UCLA audience that falls into an age group known as "Millenials."  You are trying to persuade this group to support a radical Health Care Bill that would restructure much of the existing system.  
3. You are on the campaign trail for a conservative presidential hopeful in Mandaree, ND.  Your suportee is interested in hearing from the people, but in his earlier days as a senator, he was known to support treaty-breaking government activities.
4. You are giving a speech about loosening gun control to an urban population of mixed ages in Rochester, NY.  The last time you gave this speech was when you were visiting a rural audience in NC.
5. You are speaking to a retirement community in FL on the behalf of a nearby pharmacy, one which serves most of the community's population.  Due to recent budget cuts, you have to break the news that a popular medical package no longer will be offered.  As an employee of the pharmacy, your job is to avoid loosing customers.  
6. You are giving a speech to a ladies' book club in Minnesota in an attempt to sell a set of encyclopedias.  The proceeds benefit soldiers overseas.  You recently found out that one of the book club's members lost her son in the war.
7. You are giving a speech to small business owners on the outskirts of Pittsburgh, PA.  You are campaigning for a politician who wants to increase tourism to this area just outside of the city.  This politician plans to achieve this through an ad campaign supported by tax increases.  

Presentation Make-up and Demographics Con't

Agenda:
-Presentations
-Continue workshop from Monday


Homework:
-Complete worksheet if not yet finished

Audience Demographics Notes & Worksheet

Name:

Public Speaking

Ms. Hoffmann

Date:

Audience Analysis: Demographics

You need to reach your audience in order for your speech to make an impact.  In order to reach your audience, you need to know some things about the people who are in it.

Audience Demographics—Observable characteristics of listeners, including age, gender, educational level, group affiliations, and sociocultural background. 

1.      Age—Since Aristotle, age has been used to predict audience reactions.  He suggested that young listeners are “pleasure-loving, optimistic, impulsive, trusting, idealistic, and easily persuaded”  while older listeners “are more set in their ways, more skeptical, cynical, and concerned with maintaining a comfortable existence.”  Today’s observations of age as a factor related to audiences remain the same.

2.      Gender—This category is trickier than age.  Unlike age, assumptions related to gender are changing rapidly.  While gender is important to consider, it is important not to overgeneralize or to perpetuate gender stereotypes in your speeches. 

3.      Educational Level—This category can help you to determine how knowledgeable and/or interested your audience may be in your topic.  For example, better-educated audiences generally are more interested in social, consumer, political, and environmental issues.  They also tend to be more curious and open-minded.  However, better-educated audiences also require better supporting information and are more likely to be aware of multiple viewpoints. 

4.      Group Affiliations—These reflect people’s interests, attitudes and values.  Knowing this can help you to understand how you need to craft your speech both so that your message is relevant to your audience and so that you can promote identification between yourself and your audience. 

a.      Occupational Groups—Jobs that your audience has or aspires to attain. 

                                                              i.      Language to use

                                                            ii.      Interesting aspects of a topic

                                                          iii.      What it will find to be credible evidence

b.      Political Groups

                                                              i.      Preferences

                                                            ii.      How interested in it

                                                          iii.      Positive and negative trigger words

c.       Religious Groups—Formal groups and general beliefs to which an audience ascribes.  These underlie many social and cultural attitudes and values. 

                                                              i.      Specific beliefs/teaching of that group

                                                            ii.      Avoid stereotyping

d.      Social Groups—Groups that we choose on the basis of our interests. 

                                                              i.      Interesting aspects of a topic

5.      Sociocultural Background—A broad category that can include everything from the section of the country in which people live to their racial or ethnic identity to their economic status.

a.      Knowing the precise background can tell you

                                                              i.      Life Experiences

                                                            ii.      Interests

                                                          iii.      Viewpoints

b.      Tells you general details, but you may need to touch on specific subgroups as you go to make everyone feel included. 

**No matter what the composition of your audience is, you need to keep in mind that each member of it is a unique individual.  Although each person may fit in with the rest of the audience in most ways, there is still something that sets that person apart from the others. 

**You may change your presentation and some aspects of your speech depending upon who is in your audience, but you should not be changing your position. 

Sample Sites Containing Demographic Information—

·         Gallup Organization: www.gallup.com

·         National Opinion Research Center: www.norc.uchicago.edu

·         Roper Center for Public Opinion Research: www.ropercenter.uconn.edu

·         US Census Data: http://www.census.gov/

·         American Fact Finder: http://factfinder2.census.gov/faces/nav/jsf/pages/index.xhtml

·         Things to Keep in Mind:

o   Be careful: National Polls are self-reported.

o   Provides you with tendencies, but you have to remember that your audience is made of unique individuals.   

Name:

Public Speaking

Ms. Hoffmann

Date:

Demographic Data

It is your turn to research demographic information about a potential audience.  You will need to find some information for each of the five demographic categories reviewed in class.  You should use the websites mentioned in class to help you to answer the questions.  For the purpose of this first assignment, you will pretend that you are preparing a speech for citizens of Proctor.

1.       What is the age of this audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

2.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

3.      What is the gender of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

4.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

5.      What is the educational level of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

6.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

7.      What group affiliations does your audience have?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

8.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

9.      What is the sociocultural background of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

10.  How might this impact your speech? 

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Audience Demographics

Agenda:
-How did presentations go?
-Audiences Journal

• How might audiences vary?
• What might you want to know about an audience before giving a speech?

-Handout Review

-Workshop--Demographic information from various sources on Proctor, VT/VT as a whole

Homework:

-None--we will continue working in class tomorrow

Understanding your Audience: Demographic Exercise

Name:

Public Speaking

Ms. Hoffmann

Date:

Demographic Data

It is your turn to research demographic information about a potential audience.  You will need to find some information for each of the five demographic categories reviewed in class.  You should use the websites mentioned in class to help you to answer the questions.  For the purpose of this first assignment, you will pretend that you are preparing a speech for citizens of Proctor.

1.       What is the age of this audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

2.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

3.      What is the gender of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

4.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

5.      What is the educational level of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

6.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

7.      What group affiliations does your audience have?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

8.      How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

9.      What is the sociocultural background of your audience?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Link of source:

10.  How might this impact your speech?

________________________________________________________________________________________________________________________________________________________________________________________________________________________

Presentation Day II

Agenda:
-Presentations
-Notes on Presentations
-Commercial Analysis with extra time

Homework:
-Finish your journal based on the feedback from your peers

Presentation Day II

Agenda:
-Presentations
-Notes on Presentations
-Commercial Analysis with extra time

Homework:
-Finish your journal based on the feedback from your peers

Presentation Day!

Agenda:
*Bell Work: Get your materials together & mentally prepare to give your speech
*Critique vs. Criticism

• Questions to consider while listening to peer's speeches
• Practice with sample speech

*Presentations

Homework:

-If you already presented work on your journal: What went well with my speech?  What could I improve?  What advice from my peers might I consider?  

-If you have not presented, get your materials in order

Late Post: Listening Barriers

Agenda:
*Bell Work--Complete Listening Barriers Journal
*Discussion: What might we do to overcome listening barriers?  Thoughts/advice from our peers.
*Completed Rubric Review
*Practice Scoring Sample Speeches of Introduction
http://www.mhhe.com/socscience/comm/obrien/no_commentary/when_life_gives_you_lemons.html
http://www.mhhe.com/socscience/comm/obrien/no_commentary/what_im_about.html


Homework:
*Finish Preparing your Speech

Introductory Speech Rubric

Public Speaking Speech of Introduction

Name(s):

	0	1	2	3	4	Grade Received
Content	No speech is given.	A school-appropriate speech s given.  It may or may not give information about the speaker.  It does not have a larger message.  It is entirely underdeveloped.	A school-appropriate speech is given on an aspect of the speaker’s life.  It provides information about the speaker, but it does not have a larger message.	A school-appropriate speech is given on an aspect of the speaker’s life.  It provides new information about the speaker, but its message for the audience may not be clear.	A speech is presented on a school-appropriate aspect of the speaker’s life.  The speech both provides new information about the speaker and it provides the audience with a clear message.  It is well-developed with many details, which lend itself to the speaker’s competence in delivering his or her message.
Structure	The speech lacks any logical structure.  As a result it may be difficult for an audience to follow.	The speech has some logic to its structure, but that structure is not one of the ones that we reviewed in class.	The speech seems to be given using one of the discussed speech structures, but it is not used effectively.  It may be confusing or it may inappropriately mesh speech structure styles.	The speech is given using one of the three discussed speech structures.  However, the speech may not completely utilize the speech structure in an appropriate manner.	The speech is given using a narrative, categorical, or cause-effect design appropriately.  (See the example excerpts in your packet).  If a narrative design is used, dialogue is included and it has a prologue/epilogue in place of an intro/conclusion.
Accompanying Outlines and Self-Awareness Inventory	None of the supporting documents were handed in.	Two documents are missing, but the other is completed in full according to directions.	One document is missing, but the others are completed in full according to directions.	All three documents are handed in following the presentation, but they may not be completed fully or according to directions.	Following the presentation, student handed in the appropriately completed self-awareness inventory, full outline, and key not outline.
Delivery/ Ethos	The speaker does nothing to spice up the delivery/establish ethos.	The speaker may make some, ineffective attempts to establish ethos/deliver the speech effectively.	The speaker makes some slightly effective attempts to establish one or two aspects of ethos.  The speech may or may not be engaging or easy to hear.	The speaker delivers the speech fairly well.  Some attempts are made to establish ethos, but one or two may not have been as well developed as the others.	The speaker delivers the speech well.  It is engaging and easy to hear.  The speaker also takes steps to establish competence (see content), goodwill (smiled, shared feelings, made appropriate jokes), integrity (straightforward, committed to message), and dynamism (was confident, made eye contact, used appropriate gestures)..
Timing	No presentation is given.	Speech is less than three minutes in length.	Speech is between five and seven minutes in length but is devoid of engaging and relevant information OR Speech is between three and five minutes in length as the result of detailed, engaging, and relevant content.	Speech is between five and seven minutes in length, but some of this information may not be engaging or relevant.	Speech is between five and seven minutes in length as a result of detailed, engaging, and relevant content.

Overall Grade: